The ability to be sustained, supported upheld, or confirmed.
Environmental Science. The quality of not being harmful to the environment or depleting natural resources, and thereby supporting long term ecological balance: The committee is developing sustainability standards for products that use energy.
Sustain + ability
So, Sustainability is based on one simple principle: Not harming our natural environment. Because everything that we need for our survival and well-being depends, either directly or indirectly, on our natural environment. We need to maintain the conditions under which humans and nature can exist in productive harmony.
I strive to be a sustainable company, one that recognises its responsibilities towards the environment and the people who make my products.